May 2024
Having grown as a designer since I designed my first personal logo in 2020, I set out to create something that fit my personal standards and expanded knowledge while keeping some of the same inspiration and meaning intact. For years, I had used a pixel art image of a pocketwatch as my online avatar— so when I made my first logo, it was heavily inspired by this form. With my redesign, I wanted to preserve the pocket watch, while also making something more legible and much closer to my heart, as I felt the previous logo was much too akin to that you may see made for an e-sports team, not myself. So, the new logo takes inspiration from 70s styled typography, depicting a G for name (Grace), in a form akin to a pocket watch. Following this, in 2024, after more growth and a rebrand— I redesigned the logo once again. Now, I had ditched the original pocket watch even on my personal accounts, and needed to distance the design from that. I swapped the top loop to a circle, as this still gives the logo a memorable shape that can make a lasting impression. (Whereas a plain circular G would be easily forgotten.) I increased the size of the negative space within the G to make for a more legible icon, as well. So: up top is the latest logo, middle is the 2022 variant, and the bottom is the 2020 original.